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(807) 357-9664 superiorleadgroup@gmail.com
Built for med spas & aesthetic clinics

A Complete Patient Acquisition System for Growing Med Spas

We build and manage the advertising, treatment landing pages, automated follow-up and tracking needed to turn more local interest into consultation opportunities.

Based in Thunder Bay. Serving med spas across Ontario.

Stage 1 — Paid social ad
Your ClinicSponsored
Treatment offer creative
Lip filler consultations this month
Natural-looking results from a certified injector in your area.
Book a consultation

Attract. Your treatment offer placed in front of likely patients nearby — creating demand rather than waiting for search volume.

Illustrative example. Figures are intentionally blank — demonstrations, not client results.

Med spas and aesthetic clinics only Full system, not just ads Ad spend never marked up You work with the founder Ontario-based
The Gap

Most Med Spa Marketing Stops at the Click

Getting attention isn't the hard part. The ten minutes after someone raises their hand is where clinics quietly lose bookings.

01

An ad runs

Traffic is generated. Clicks get counted.

02

Traffic lands on a general website

A homepage built to describe the clinic, not to convert someone curious about one treatment.

03

An inquiry comes in — then sits

The front desk is with a patient. Three hours pass. Sometimes it's tomorrow.

04

Reporting covers the first half only

Clicks, reach, cost per click. Nothing about what happened after.

The problem usually isn't the ad

It's that nothing was built to catch what the ad produced. So we build the whole path — offer, page, follow-up, pipeline, tracking — with one person accountable for whether it produces consultations.

See the full system

Implementation

See What Gets Built

The infrastructure behind the monthly fee — six working pieces, set up, connected and maintained.

Illustration of a paid social ad interface showing a treatment offer with a call to action

Campaign and Offer

Built around one priority service and one clear action.

Illustration of a treatment-specific landing page with a single enquiry form

Focused Landing Page

One treatment, one offer — no menu to search through.

Illustration of an automated SMS reply sent moments after an enquiry arrives

Immediate Follow-Up

An automated first reply while you're busy or closed.

Illustration of a CRM pipeline with leads organised by stage

Pipeline Visibility

Every opportunity tracked through the booking process.

Illustration of conversion tracking linking an enquiry back to its source campaign

Conversion Tracking

Inquiries attributed back to the campaign that produced them.

Illustration of a performance report showing campaign and lead metrics

Performance Reporting

Campaign activity and lead outcomes reviewed together.

Illustrations of the system components we build. They show what gets set up — not performance results.

The Difference

More Than Ad Management

Plenty of people can run ads for a med spa. The difference is who's responsible when inquiries come in but don't convert.

Ads Only

Common
  • Launches and manages campaigns
  • Sends traffic to your existing website
  • Reports clicks, reach and impressions
  • Leaves follow-up entirely to clinic staff
  • No visibility after the lead arrives

Connected System

Our approach
  • Builds the offer and strategy before spending
  • Builds a dedicated treatment landing page
  • Connects every inquiry to a CRM pipeline
  • Starts automated follow-up within minutes
  • Tracks response, contact and booking rates
Your Numbers

Could This Make Financial Sense for Your Clinic?

Enter your real treatment economics to see how many completed patients it would take to cover the investment. Planning estimates — not a performance guarantee.

The service you'd lead with. Descriptive only.

Typically collected from one completed first treatment.

$

What remains after direct treatment costs, before overhead.

%

Repeat visits or membership revenue over 90 days. Leave at zero if unsure.

$
$

Additional completed patients you could realistically serve monthly.

Estimated planning figures
Total monthly investment$3,497
Contribution per new patient$390
Completed patients needed to break even
9
per month, based on your figures
For a stronger estimated return18
Break-even needed9 patients
Your capacity12 patients
Requires Careful Review

The economics may work, but the treatment, offer, ad budget and conversion process should be reviewed carefully before launch.

Want us to review these numbers?

Get My Growth Plan

An Acquisition System Built Around Your Clinic

Every clinic has different treatments, margins, capacity and local demand. Patient acquisition partnerships start at CA$1,997 per month, plus advertising spend. Final scope is determined after reviewing the treatment you want to grow and whether the numbers support a responsible campaign test.

Implementation

The First 90 Days

Signed agreement to a live, measured system in three phases.

Weeks 1–2

Build

  • Clinic and capacity review
  • Priority treatment selection
  • Offer development
  • Landing page, CRM and tracking build
Weeks 3–4

Launch and Learn

  • Campaigns go live
  • Verify tracking end to end
  • Review inquiry quality
  • Begin creative and offer testing
Days 31–90

Optimize and Expand

  • Improve campaign efficiency
  • Refine the offer and conversion
  • Review booking outcomes
  • Scale only where data supports it

Exact timing depends on approvals, creative availability, platform review and clinic responsiveness.

Who You're Working With

Founder-Led, on Purpose

Kian Jackson-McGraw Kian Jackson-McGrawFounder · Thunder Bay, Ontario

Most clinics don't need another ad manager. They need the part that comes after — the page, the follow-up, the pipeline, and someone watching whether any of it produces consultations. So this was built narrow on purpose: med spas only, and never ad management on its own. You work with me directly, and if your market or budget doesn't support a responsible test, I'll say so before you spend anything.

More about Superior Lead Group
Questions

Frequently Asked

The patient journey for aesthetic treatments doesn't look like anything else — the research window, the objections, how someone moves from curiosity to booking. An agency splitting attention across dentists, gyms and contractors rebuilds that understanding every time.

Neither, universally. Google captures people already searching, which works where there's enough monthly search volume for your treatment. In many Ontario markets there aren't enough people typing “lip filler near me” to build a channel on.

Meta creates awareness rather than waiting for it. We'll tell you which fits your market.

No. Campaigns run to dedicated treatment landing pages we build and host. Your existing site stays as it is.

It depends on market size, treatment value, competition and goals — anyone quoting a universal number without knowing your situation is guessing. Ad spend is billed directly to you by Meta and never marked up.

No. Patient volume depends on your market, offer, budget, capacity, pricing and how fast your team follows up — several of those sit outside our control.

What we commit to is the process: built to the agreed scope, managed on a defined schedule, reported honestly, with direct access to the data and to me.

Let's Find Out Whether the Numbers Support It

We'll review your priority treatment, local market, capacity and available budget, then tell you whether a responsible patient-acquisition test makes sense.

Get My Growth Plan

No generic pitch. If it doesn't add up, we'll say so.